RAAZ 2 Yet another chartbuster

Music is the most vital element for a successful Bollywood film and nobody gets it more right than the Bhatt camp. They are all set to release RAAZ–THE MYSTERY CONTINUES, their next flick on Jan 23, 2009. The industry is already abuzz in eager anticipation of the music album, which is to be in stores on 10th December 2008. And, as all previous films by Mahesh and Mukesh Bhatt, this one too boasts of a spectacular soundtrack that's going to feature a lot of chartbusters.

Touted as the most expensive horror flick of the industry; RAAZ–THE MYSTERY CONTINUES is surely going to be musical treat for the music buffs all over the country. With some really impressive compositions by a young and talented crop of musicians, RTMC is yet another musical marvel by Vishesh Films. It keeps up with the current trends, styles and like of music lovers – be it the soft numbers or the groovy ones. The first single to be out across radio, television and web is 'Maahi' which has been composed by debutant duo Sharib–Toshi. The composition is really exemplary of great talent. The credit of course goes to Vishesh Films, who have always had the best ear in the industry that keenly sources some awesomely talented people for their music.

RTMC shows more than equal promise to win music fans all across, just like RAAZ of 2002 did.

Mukesh Bhatt says, ''We at Vishesh Films make sincere efforts to give our audience a well–made film packed with soulful lyrics and music as it is a major factor in bringing the movie close to the people. If the music is well received then more than half of the battle is won. I think that the compositions in RTMC will play pivotal role in its success and emerge as a winner.''

The music selection for RTMC was also tough task as Mukesh Bhatt went through more than 300 tunes before choosing 5 of them! With exceptional casting and filmmaking, the film's music has raised the bar and would become a benchmark for the Indian music industry.

The recent films from Vishesh films; be it ZEHER, KALYUG, WOH LAMHE OR AWARAPAN JANNAT – all demonstrate the musical excellence of the Bhatt camp. So, RAAZ THE MYSTERY CONTINUES should be no different. It will surpass the expectations of the audience and reach to the absolute top.

To add further success, Vishesh Films have partnered with SONY BMG, one of the biggest music labels in the world to add a zing to its music. Hence, it can be said that Bhatt camp will definitely live–up to their trademark foot tapping musical scores with RTMC and in the party season itself. RTMC's music would be the one to make the people swing and groove on the dance floor.

Bhatts strike again with the special look of Raaz - The Mystery Continues

Trust Bhatts to continue to be their innovative best when it comes to promoting their films. They may keep the budget on a low/medium end for principal shooting or star remunerations but when it comes to bringing the film to the audience, they have seldom back tracked on any front. Whether it is publicity campaign, song promos on satellite/web/radio medium, poster design or sheer quotable quotes centered on the film's theme, Vishesh Films has made sure that heads always turn when a movie coming from their stable is introduced to the audience.

If the poster design of their recent films like Jannat or Awarapan caught instant attention, one can't forget the romantic 'kiss under a shirt' frame of Aashiqui or 'Sanjay Dutt hanging on a cross' still from Sadak more than a decade and a half back. The trend of shock value continues, typically Bhatt ishtyle, as Raaz - The Mystery Continues' look is revealed. And this time around, Bhatts are on rampage as even before the beginning of the song promos, they are unleashing one poster after another, hence managing to build an intrigue that goes by the name of Raaz - The Mystery Continues.

So if the first ever look of the movie sported an all-new logo in a venomous neon green colour that was designed to distinguish it as an out-and-out horror film, another look showed a backless Kangna Ranaut with Raaz - The Mystery Continues written with blood on her back. Well, if the warning of 'This Winter...Fear Comes Homes' wasn't scary enough, what with Kangna's fingers turning into claws waiting to attack anything that comes her way, comes another poster which introduces Emraan Hashmi for the first time to the audience.

With Kangna's pretty, yet glum looking face (which adds on to the mystery), superimposed into the upper half of the body, Emraan is shown to be standing still in the ruins of what looks like Mukesh Mills reconstructed! What also strikes is the halo behind Emraan's head which seems to give an indication of the full moon night, hence hinting the arrival of the troubled souls.

Says a source attached to Vishesh Films, "With an international appeal to boost, the look of the poster has been kept neon green (yet again) to go with the mood, theme and spirit (pun intended) of the film. Also, with a new hairstyle, a French beard and eyes staring right from the poster, Emraan is made to look all intense with the sole aim of going any distance to solve the 'mystery' which continues from the days of Raaz!"

Director Mohit Suri has been known to explore various themes for each of his films. Zeher, Kalyug, Woh Lamhe and Awarapan are good examples to demonstrate the varied routes that the young film maker has attempted in each of his outings. Well, the way his initial campaign is anything to go by, Raaz - The Mystery Continues should be no different!